The use of artificial intelligence (AI) in the pharmaceutical/pharmacy industry.

PRO Pharmacy concept – a new dimension in image analysis of representatives thanks to Image Recognition

By combining the knowledge and years of market experience of FarmaProm and PRO.Display, we have created a unique concept of PRO Pharmacy, related to automated analysis of photos taken by representatives. We use a system to monitor the quality of exposure and execution of activity based on artificial intelligence (Image Recognition) and photos.

Koncepcja PRO Apteka

AI FOR PHARMACEUTICAL MANUFACTURERS

The use of image recognition in pharmacies can significantly increase work efficiency, improve customer service and optimize assortment management. An IR solution, using elements of artificial intelligence, can be an effective support.

PRO Pharmacy = FarmaProm + PRO.Display

PRO Pharmacy is a concept resulting from a combination of potentials, experience and new technologies to support the efficiency of sales departments.

FarmaProm i PROBS współpraca

Key benefits of synergy

We combine experience and expertise with proven effective technology to accelerate your business growth.

EXPERIENCED AND INTEGRATED TEAMS

  • quality of implementation
  • smooth cooperation
  • fewer pre-requirements
  • fewer questions and problems
  • faster results

BUSINESS SUPPORT FOR MANAGERS

  • customer dedicated Executive Director
  • assist in data analytics and business development

HELPDESK FOR REPRESENTATIVES

  • professional technical support system

New approach to image analysis

 

Based on Image Recognition technologies, artificial intelligence, our expertise and competence, and cooperation with Pro Business Solutions, the PRO Pharmacy concept was created.

 

Chcesz obejrzeć wideo w lepszej jakości? Click HERE!!

Verification of exposure

The PRO Pharmacy concept is based on real and accurate market information (exposure verification), so we support effective business decisions based on data, not prediction.

Key benefits of the PRO Pharmacy concept

THE REAL PICTURE OF THE MARKET

verified data supported by a photo with a guaranteed 95% reliability

TAILOR-MADE DATA

possibility to choose parameters (KPIs) for verification, tailored to individual needs

KPIs

can relate to many sales aspects, including: distribution, number of product faces, shelf shares, presence of promotions, POSM visibility

INTEGRATED DATA

from image analysis, SFA systems, CRM, pharmacy wholesalers, pharmacy data

SAVING TIME AND RESOURCES

reduced time of representatives and managers, faster inference and better management, optimization of POSM production, more time for other tasks, such as pharmacist education

FAQ

Frequently asked questions about the PRO Pharmacy concept

It is a solution developed in cooperation between FarmaProm and PRO.Display (PROBS), which combines image recognition technology with market experience to automatically analyze photos of pharmacy displays taken by representatives.

The representative takes a photo of the pharmacy display.
The system analyzes the photo using artificial intelligence.
The results are presented in the form of clear KPIs (e.g., number of faces, presence of promotions, shelf share).
The data is integrated with other sources (SFA, CRM, pharmacy data).

Image Recognition
Machine Learning
Integration with CRM, SFA, wholesalers, and pharmacy databases

– 95% data reliability – confirmed by photos
– Realistic picture of the market situation
– Ability to verify exposure based on your own KPIs
– Time savings for representatives and managers
– Faster decision making
– Better POSM and promotion management
– Improved efficiency of pharmacy operations and increased sales

– Number of product faces
– Brand presence distribution
– Visibility of promotions and POS materials
– Shelf share

Yes – image recognition data is integrated with SFA, CRM, wholesale, and pharmacy database systems, allowing for comprehensive analysis of the situation.

No – thanks to experienced and integrated implementation teams, the process is fast, intuitive, and user-friendly.

– Sales departments
– Trade marketing departments
– Regional and national managers
– Efficiency and development managers

– Less time spent on reporting – more time for relationships with pharmacists
– Immediate feedback after visits
– Data supporting daily work
– Fewer errors and ambiguities in reports

– Automation – no need for manual counting and reporting
– Data is immediately verifiable and comparable
– Ability to respond quickly to competitors’ actions
– Objective and transparent photographic documentation

Let’s bring the PRO Pharmacy concept together!

Do you have questions? We will be happy to answer them.

Feel free to contact the sales department: sprzedaz@farmaprom.pl

Send e-mail

This site uses cookies. If you do not agree to them, you can change your preferences in browser settings. Your further browsing of the site means that you agree to and accept the use of all cookies. You can read more about this in the Privacy Policy.

MORE