It enables planning and reporting, medical and pharmaceutical visits. Additionally, it is able to transfers the contracts from pharmacies to pharmaceutical wholesalers while monitoring their status. This also contains the most accurate database of commercial pharmacies and physicians in Poland. The application also has a Closed-Loop Marketing module capable of displaying interactive multimedia presentations, which are useable during visits to the customer. Data from CLM is automatically transferred to the CRM. The solution also excels in adjacent markets – cosmetics and FMCG.